Zenovay's Free plan provides essential analytics for personal projects and small websites. This guide explains exactly what's included and what requires an upgrade.
What's Included in Free
Core Analytics
- Real-time visitor tracking: See visitors as they happen
- Page view analytics: Track which pages are visited
- Traffic sources: See where visitors come from
- Geographic data: Country and city-level location
- Device analytics: Browser, OS, and device type
- Referrer tracking: Know your traffic sources
Visualization
- 3D Globe: Interactive visitor visualization
- Live Tab: Real-time visitor activity
- Analytics Dashboard: Core metrics and charts
Basic Features
- Basic visitor scoring: Simple engagement metrics
- Standard date ranges: Today, yesterday, last 7/30 days
- Custom date selection: Choose any date range (within retention)
Free Plan Limits
Event Limits
| Limit | Amount | What Counts |
|---|---|---|
| Monthly Events | 3,000 | Page views + custom events |
| Websites | 1 | Single domain |
| Team Members | 2 | You + 1 other |
| Data Retention | 1 year | Rolling window |
When You Hit the Event Limit
When you reach 3,000 events in a month:
- Tracking stops: New events aren't recorded
- Dashboard shows notice: Alert appears on your dashboard
- Data preserved: Existing data remains accessible
- Reset on billing cycle: Counter resets monthly
Events are counted from the 1st of each month. The counter resets automatically.
Event Counting
What counts as an event:
- Page views
- Custom events you send via API
- Goal completions
- Outbound link clicks (if enabled)
What doesn't count:
- Session starts (derived from page views)
- Dashboard views
- API queries
Features Not Available on Free
Advanced Analytics (Pro+)
| Feature | Why You'd Want It |
|---|---|
| Session Replay | Watch how visitors interact with your site |
| Heatmaps | See where users click and scroll |
| Error Tracking | Monitor JavaScript errors |
| Performance Metrics | Track Core Web Vitals |
| Goals & Funnels | Measure conversion rates |
Data & Export (Pro+)
| Feature | Why You'd Want It |
|---|---|
| Data Export | Download CSV/JSON reports |
| API Access | Integrate with other tools |
| Longer Retention | Analyze historical trends |
| First-party Tracking | Better accuracy with ad blockers |
AI & Intelligence (Scale+)
| Feature | Why You'd Want It |
|---|---|
| AI Insights | Automated anomaly detection |
| Natural Language | Ask questions in plain English |
| B2B Intelligence | Identify visiting companies |
| Revenue Attribution | Track revenue by source |
Team & Enterprise (Various)
| Feature | Plan Required |
|---|---|
| More than 2 team members | Pro+ |
| Advanced role permissions | Pro+ |
| SSO/SAML | Scale+ |
| Custom branding | Enterprise |
1-Year Data Retention
What It Means
- Data older than 1 year is automatically deleted
- You can view the last 12 months
- Month-over-month comparisons are available
Impact on Your Analytics
- No multi-year comparison: Can't compare this year to last
- Limited long-term trend analysis: Patterns within 1 year only
- No multi-year seasonal insights: Can't see year-over-year changes
Workarounds
- Export data manually (not available on Free)
- Take screenshots of important metrics
- Upgrade to Pro for 2-year retention
Consider Pro for Data History
If you need to analyze trends over multiple years, Pro's 2-year retention provides meaningful historical data.
Single Website Limitation
What You Can Do
- Track one domain completely
- Include all pages and paths
- Track subdomains (if configured)
What You Cannot Do
- Track multiple domains
- Separate analytics for different sites
- White-label for clients
Workarounds
If you have multiple sites:
- Choose your most important site for Free
- Upgrade to Pro for up to 10 websites
- Use separate Free accounts (not recommended)
Team Member Limitation
With 2 Members
- You (the owner)
- One additional team member
Available Roles
- Owner: Full access (you)
- Viewer: Read-only access
Pro plan unlocks Admin and Editor roles with more granular permissions.
Support on Free Plan
Available Support
- Documentation: Full access to help center
- Community: Access to community forums
- Email: Basic email support (best effort)
Not Available
- Priority support queue
- Live chat
- Phone support
- Dedicated account manager
When to Upgrade
You Should Upgrade When
- Hitting event limits: Regularly exceeding 3,000 events
- Need session replay: Want to understand user behavior
- Team growth: Need more than 2 people
- Data analysis: Need longer retention for trends
- Professional use: Running a business on your site
- Multiple sites: Need to track more than one website
Signs You've Outgrown Free
- Frequent "event limit reached" notices
- Frustrated by 1-year data limitation
- Need features like heatmaps or error tracking
- Team members can't access analytics
- Clients need their own access
Comparing Free to Pro
| Aspect | Free | Pro |
|---|---|---|
| Events/month | 3,000 | 100,000 |
| Websites | 1 | 10 |
| Team members | 2 | 10 |
| Retention | 1 year | 2 years |
| Session Replay | No | Yes |
| Heatmaps | No | Yes |
| Export | No | Yes |
| Price | $0 | $20/mo |
Staying on Free
If Free fits your needs:
- Monitor usage: Check event counts regularly
- Optimize tracking: Only track essential events
- Document insights: Save important data before it expires
- Set reminders: Note key metrics before they age out
Getting More from Free
Maximize Your Free Account
- Focus tracking on key pages only
- Use filters to analyze specific segments
- Check analytics regularly (before data expires)
- Use the 3D Globe for visual insights
Track Efficiently
- Don't track every page if not needed
- Disable unnecessary event types
- Focus on quality metrics over quantity