Goals & Conversion Funnels
Track conversions and optimize your funnel. Set up goals, analyze drop-off points, and measure revenue attribution.
Setting Up Conversion Funnels
Create multi-step funnels to track visitor progression through key journeys - from landing to conversion. Learn about funnels in this goals and funnels guide.
Funnels: how do I create a multi-step conversion funnel?
Build a 2-10 step funnel from existing pageviews and events to see where visitors drop off on the path to conversion.
Creating Your First Goal
Set up conversion goals in Zenovay to track important user actions - signups, purchases, downloads, and more. Learn about goals in this goals and funnels guide.
Custom Event Goals
Track conversions with custom JavaScript events - form submissions, video plays, AJAX actions, and complex interactions.
Element Click Goals
Track conversions when visitors click specific buttons, links, or elements - perfect for CTAs and outbound links. Explore goals setup and best practices.
Funnel Drop-Off Analysis
Identify why visitors abandon your funnel - pinpoint problem steps, understand reasons, and fix conversion leaks. Explore funnels setup and best practices.
Goal Attribution
Understand which traffic sources, campaigns, and pages drive conversions with goal attribution models. Learn about attribution in this goals and funnels guide.
Goal Types Explained
Understand the different goal types in Zenovay - URL match, element click, custom event, duration, and pages per session.
Goals: what's the difference between a goal and a funnel?
Goals measure how often something completes. Funnels measure where in a multi-step flow people drop off. Here's when to use which.
Multi-Step Funnel Analysis
Analyze complex user journeys with multi-step funnels - track progression, identify patterns, and optimize conversion paths.
Revenue Attribution to Goals
Track revenue back to traffic sources, campaigns, and touchpoints - understand the true ROI of your marketing efforts. Explore revenue setup and best practices.
URL Match Goals
Track conversions when visitors reach specific pages - thank you pages, confirmation pages, and specific content. Explore goals setup and best practices.